CBS announced it was going mobile earlier this week, and now its former “corporate sibling,” Viacom, is following suit. Shows to be available streaming from Sprint include Nickelodeon’s “Spongebob Squarepants” and Comedy Central’s “The Colbert Report.” I’m sure my sisters will be excited to watch MTV’s “The Hills” on their phones. Other MTV, Comedy Central and VH1 content

We should have suspected YouTube’s chances of signing a deal with Viacom were nil, when the cable company demanded more than 100,000 video clips be removed from the Google-owned video site.
Now comes news that Viacom is about to sign a distribution deal with the up-and-coming video site Joost.com.
Viacom will provide Joost hundreds of hours of licensed programming from Viacom cable networks such as MTV and Comedy Central as well as movies from Viacom-owned Paramount studios

I just read an interesting MarketWatch piece on the issues Google faces with the policing of copyrighted content on YouTube. Because YouTube allows videos to be uploaded, without first being screened or approved, it’s very easy for a pulled clip to be replaced within minutes.
“It’s now a game of whack-a-mole,” said John Palfrey, a Harvard law school professor, and executive director of the school’s Berkman Center For Internet & Society.

I’m jealous that Palfrey was giving\ the opportunity to provide MarketWatch with such a cool sound-bite, but it certainly sums-up the game YouTube is playing, perfectly