Our online behaviors certainly influence the retail buying cycle. According to a recent National Retail Federation study, a whopping 93% of respondents spend time online first, including 35% who regularly research and another 58% who occasionally research online before buying in person. What’s surprising is that online media aren’t the most important influences in triggering an online shopping search. Well over 40% of respondents individuall
Shopzilla announced Tuesday that its founding chairman and its president of two years will depart from the shopping search engine in the spring. William Glass, currently chief operating officer of Shopzilla, has been named president, replacing John Phelps, who has served as president of Shopzilla since shortly after it was acquired by E.W
Retailers should move beyond their traditional paid search campaigns and pay attention to SEO and shopping search engines, according to a new study from TrafficLeader. We talked to the authors for today’s SearchDay, “Search Presents Challenges for Retailers.”
According to an Infoworld report on Y! news, online shopping increased 24 percent over the previous year, with consumers spending $102.1 billion in 2006, topping the $100 billion mark for the first time in history.
As predicted, Cyber Monday (nov. 27, 2006) was not the busiest online shopping day of the year, as a total of eleven other days saw higher spending.
The top three spending days of the holiday season were:
Dec. 13th - $666.9 million
Dec. 11th - $660.8 million
Dec. 4th - $647.5 million
This year’s Cyber Monday numbers shattered the record books, with significant increases of online shopping site visits and a reported $600 in online retail sales, up about 42% over last year. But to call it the biggest online shopping day of the year may be premature; as online retailers offer special shipping and other tantalizing offers to consumers, traffic to retail websites is increasing steadily in the midnight hour.
Most online comparison shopping sites are rich with text and graphic images displaying all manner of info about the wares they are peddline. That makes for an awkward interface if you’re trying to check out a site on your phone. Fortunately, most major online retailers have slimmed-down search interfaces that let you quickly access product information from your phone. Gary Price has a roundup of these services in today’s article, Shopping Search, Via Mobile Phone.
This year’s Cyber Monday numbers shattered the record books, with significant increases of online shopping site visits and a reported $600 in online retail sales, up about 42% over last year. But to call it the biggest online shopping day of the year may be premature; as online retailers offer special shipping and other tantalizing offers to consumers, traffic to retail websites is increasing steadily in the midnight hour.