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Norway’s FAST cuts out the middleman of search advertising (www.gstories.com)

Norway’s FAST, a leader in search engine technologies in the world has launched its private-label monetization platform called AdMomentum for online media publishers, retailers, and telecommunications service providers. Publishers now can have their own network and advertisers without any third party intervention. AdMomentum will help publishers to build direct relationships with their advertisers with customized interface and advertising options like: Text, Images, Video, and audio.

European telecoms operators threaten US search hegemony (www.gstories.com)

Europe’s largest telecoms operators - with one American firm - are planning to launch a mobile phone search engine to rival Google and Yahoo. The companies concerned include Vodafone, France Telecom, Telefonica, Deutsche Telekom, Hutchison Whampoa, Telecom Italia and US firm Cingular. Combined, they have a user base of 600 million people - with some 20% in the UK expected to have broadband speed mobile phone access by the end of 2007.

Blogs influence European consumers (www.gstories.com)

A recent Hotwire Ipsos MORI survey, identifies blogs as one mos the most influential information sources, second only to newspapers.

The study reveals that 34% declare they have not purchased a product after reading comments on the internet from customers or …

Eniro, Norway’s largest search engine gets a new look. (www.gstories.com)

I just got a heads up regarding a planned new look and feel on Norway’s biggest search engine Eniro.

The new design is cleaner and leaner and supposedly will give better Norwegian search results. Furthermore they are planning a huge …