More Mainstream Media Do Social (www.gstories.com)
I’ll just have to assume that these announcements aren’t April Fools jokes. The Washington Post launched a reader loyalty program for subscribers to earn points by reading stories online. Earn enough points and you can get gift certificates, travel and more. The points can also be earned in the real world with a keychain used at participating companies like CVS. Steve Hills, president of Washington Post Co., says that you can ea
