Now that the winter holidays and Valentine’s Day are behind us, many retailers are gearing up for their next important sales season. Jennie Cohen from the AdWords Retail team is here to let you know about a useful resource:We’d like to invite advertisers to check out the most recent issue of the AdWords Retail Newsletter. In this issue, you’ll find a number of tips to get your AdWords campaigns ready for Mother’s Day and Father’s Day and a helpfu
Since their introduction in September 2006, AdWords Seminars have helped advertisers across the US learn how to get more out of their AdWords accounts. Many seminar attendees have told us that what made the experience valuable were the knowledgeable, enthusiastic seminar leaders who were able to teach them ways to use AdWords more effectively. Now, due to a high level of advertiser interest, we’d like to expand the program — and we’re looking fo
Missed the last AdWords Seminar for Success? Have no fear – new seminars have been added in Minneapolis, Detroit, and Atlanta – all occurring this month. Sign up for seminars at least 7 days in advance and we’ll even throw in a $50 AdWords credit. You’ll find more information about these seminars, including dates, course outlines, and registration instructions at http://www.google.com/awseminars.Where will AdWords Seminars be held next? St
It’s been two weeks since our first blog post, and during this time, we’ve been trying to answer some of the common advertiser questions that we hear. Hopefully, we’ve provided some tips that you’ve found useful. Now that we’re warmed up, we want to broaden the scope a bit and dive into more advanced topics and issues such as the AdWords API, how to get the most out of conversion tracking, and tools that will help you make changes across all your
As I’ve worked with advertisers over the years, I’ve found that I especially enjoy helping new advertisers get up-to-speed with AdWords. Quite a few turn out to be not only new to AdWords, but new to online advertising in general, and they’re often unfamiliar with the lingo. Here are some resources I often recommend:* First, we have the essentials for those wondering “What basic terminology should I know?”* Of course, there’s the ever-popular AdW
Recently we’ve seen quite a few emails from advertisers wondering how and why their ads were disapproved - and even more importantly - how this can be avoided in the future. Good questions!The short story is that new and edited ads are reviewed after you submit them in order to ensure that they comply with the AdWords Editorial Guidelines.It probably goes without saying that it’s a good thing to have your ads approved the very first time you subm
Recently, we were putting the finishing touches on some really cool new features for AdWords, and our conversation turned to a common theme: We’re really proud of AdWords because we know it can help people worldwide advertise successfully, but we wish we had a better place to tell you about it. Lucky for us, the Blogger team works down the hall.So, with that… Welcome to Inside AdWords!Here’s what you’ll find when you visit adwords.blogspo