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Why O’Reilly’s Blogger’s Code of Conduct Must Die (www.gstories.com)

If you’re a long time reader of Marketing Pilgrim, you’ll know my unease with anyone trying to define blogging; who should and shouldn’t blog; and, especially, talk of a “bloggers code of conduct.” So, you can imagine that my Monday morning is not off to a good start, when sipping my coffee I see Tim O’Reilly’s attempt to draft a code of conduct for bloggers.
Now, don’t get me wrong, I complete

Bambi Francisco Resigns from MarketWatch (www.gstories.com)

It’s probably not coincidence that Bambi Francisco has resigned her position at MarketWatch to pursue her new start-up Vator.tv. After CNET’s expose, and what I feel was an attempt to embarrass a competitor, Dow Jones and Francisco probably realized the suggested conflicts of interest didn’t look good for either of them, despite her getting pre-approval.
We wish her the best of luck!

CNET Analyzing Journalist Ethics or Simply Attacking Rivals? (www.gstories.com)

I’d like to hear your thoughts on CNET’s look at whether journalists are starting to break the informal code that prevents conflicts of interest.
Their expose of well known MarketWatch journalist, Bambi Francisco, reads as more of an attempt to undermine a rival publication, than a serious look at whether traditional journalists should avoid getting involved with companies they write about.
Here’s the summary CNET uses to descri

Blogging for Beer Money (www.gstories.com)

The Christian Science Monitor looks at how ad platforms, such as Google’s AdSense, are helping the average blogger make a little extra cash.
“People can participate in the economy in ways that were once unimaginable. Not just moonlighting, but serious money,” says Mr. Tapscott. In the past, writers, musicians, and videomakers needed to prove themselves as “home-run hitters” in order to get distributed and earn significant money